Monday, January 24, 2011

The Real Purpose of Cable TV Availability

By Devin Garcia


Our goal for cable TV customers around the world is to spread the ultimate word. The ultimate word that I'm going to refer is what we call the availability. It is important for us to know that everything around or between us is available. For cable or satellite TV subscribers or customers, why is it that availability is important? Let's try to relate this in a classroom where students are learning from their teacher or professor. For example, one student is not available in their classroom. What makes you think that the absence of one student will affect the performance of the class?

Let's try to relate this with a press conference in your office. If the speaker is not present during your press conference, it is a bad sign for you and the company. Not only it is a bad sign, but it will destroy the reputation of his company. It is important for all of us to be available during important matters, especially in terms of emergency meetings and press conference. If you have a major role in the meeting or press conference, you need to be present and not to be absent. This is where availability is so important for all of us.

Cable TV is proved to be one of the best appliances today. We are not referring to TV without cable, because it will gives us less entertainment. If we subscribe to a local cable or satellite TV provider, it will give real entertainment and fun like no other. Some of the popular channels that we usually watch are HBO, FOX, CNN, ESPN, Star World and a lot more. This is where most of us are getting addicted in watching popular TV shows, and to get our hands with any cable TV package offered by them.

Before we subscribe to our nearest local satellite or cable television provider, we must check if they are available within our area. Is it necessary for us to check if one or more providers are available in our area? If there's no cable or satellite TV availability within our area, it is considered a weakness. There are lots of affected customers in other areas that have no provider to render products and services to them. In order to solve this kind of problem, we need to have an authorized retailer to be assigned in the affected area.

An authorized retailer is a subsidiary of the company which assists them to accept payments and transactions from their customers. In other words, most of them are having smaller outlets for their customers. No matter how small it is, the most important for them is to render the main service for their fellow customers or subscribers. It needs them to accept subscriptions from their customers or subscribers in any kind. In this situation, you will realize that the availability is more important that being a popular cable or satellite TV provider. It makes you think that your respective cable television provider is available within your area, and it's where sales and leads are coming.




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